social

American Express’ secret social media weapon: an in-house history nerd

Scroll down in American Express’ TikTok account, and you’ll find a video of Ira Galtman popping up from behind a bison at the Bronx Zoo.”Ira content makes my day,” one commenter wrote, evidently already familiar with Galtman, who, as a middle-aged archivist, didn’t expect to become a social media hit…

A social media app that feels like the old Instagram days raised  million

There’s a social media app I like using more than Instagram or TikTok — and it’s attracted serious investor interest.The app, called Retro, is an Instagram alternative for sharing photos and videos with close friends or family.The startup behind the app, Lone Palm Labs, has raised at least $21 million in…

Australia’s social media ban for teens is going, uh, pretty badly

Imagine for a moment that you’re an Australian 14-year-old (if you are an Australian 14-year-old, well, thank you for reading Business Insider, first of all. You can skip ahead). Life is already hard enough — your toilets flush the other way, and there’s that whole cane toad problem. But worst of all,…

How Jake Paul plans to use his social clout to take on the UFC

Jake Paul is testing the limits of creator clout with a new pro-fighting push.Paul is combining his company, Most Valuable Promotions, with the Professional Fighters League to take on the UFC. Analysts say it’ll create a formidable challenger, though it will be tough to match the UFC’s size and brand…

Meet 22 VCs on the hunt for the next breakout startup in social media

Something has to change, right?Instagram, Snapchat, and TikTok have dominated the social media landscape for years. As AI infiltrates every platform — and many corners of our lives — new social media founders, apps, and internet behaviors are emerging.From vibe coding to cultural shifts shaping how people want to connect,…