fight

In supply chain cyberattacks, AI is being used to fight AI

In mid-August, Uber Freight revealed a cybersecurity incident involving unauthorized access to a portion of its systems and data.Days prior, Ceva Logistics, a subsidiary of CMA CGM, reported a data breach that affected numerous companies and leaked their customers’ personal information. Weeks before that, Coca-Cola’s dairy brand Fairlife was hit…

Amazon’s fight with the FTC contains an uncomfortable lesson for advertisers

CMOs are digesting an explosive lawsuit filed by the Federal Trade Commission against Amazon this week.The advice from marketing insiders on the next steps: Check your exposure and double down on independent measurement.The FTC’s lawsuit accuses the retail giant of manipulating ad auctions to artificially inflate ad prices.Nick Manning, founder…