Only five major car brands averaged sales prices under $40,000 in the United States in March 2026, as new car prices continue to rise and car shoppers feel the pinch. Car shoppers paid an average of $49,275 for new cars in March 2026, according to Cox Automotive’s Kelley Blue Book. That figure was down 0.1% from February 2026’s average of $49,353. Cox also said automakers’ average manufacturer’…
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