Lauren A. Rothman, a style strategist and image coach, told Business Insider that Melania seemed to be telling “two narratives” with fashion throughout her life, leaning into glamour and slightly more daring looks when she was first in the public eye.
But after Trump entered politics, Rothman said Melania’s looks became more intentional because “she was trying to say something with more storytelling” about her identity and her husband through her fashion, as she showed at the 2016 RNC.
For the RNC, Melania wore the “Margot” dress from Roksanda, which she bought from Net-a-Porter, according to Vanity Fair. The modest white dress had a high neckline, a knee-length hem, and quarter-length sleeves that ended in ruffles.
The dress was simple and elegant, striking a similar tone to first ladies of years past.
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