tokenmaxxing
For the past year, Silicon Valley has been obsessed with “tokenmaxxing” — the idea that maximizing AI usage (and therefore token consumption) should make workers more productive.Charles Holive is measuring something else entirely.The chief AI officer at BNP Paribas CIB, the investment banking arm of one of Europe’s largest banks,…
First came tokenmaxxing. Now comes efficiency-maxxing.Silicon Valley has been encouraging workers to use AI, including through gamified internal leaderboards that measure how many tokens — the units of data processed by AI — they use.For some, playtime is over.The tech world is having a big debate about whether tokenmaxxing, the…
Silicon Valley’s backlash against tokenmaxxing has officially begun.Uber COO Andrew Macdonald said in an interview released last week that he hasn’t observed direct productivity improvements from increased AI token usage.”That link is not there yet, right?” Macdonald said in comments that went viral, racking up over 2 million views on…
Kavitta Ghai wants her startup’s engineers to spend more tokens. Loading audio narration… The 29-year-old cofounder of Nectir started setting minimum quotas for Claude Code use. First it was at least $100 in tokens a week, then $200. Now, the expectation is that her engineers each spend a couple thousand…
