tiers

Free tiers are Hollywood’s next big idea in the streaming wars

Free tiers are Hollywood’s next big idea in the streaming wars

Finance

To free, or not to free?That is the question for paid streamers like Netflix, as free services, and YouTube in particular, attract TV viewers.Hollywood giants Disney and Paramount Skydance are exploring adding free tiers to their subscription services to build audiences, grow advertising revenue, and turn curious newcomers into customers, Business Insider…