risk

Why CMOs say risk is vital

Want to be a successful marketer today? Think more about risk-taking, less about AI.Top marketing executives argue that ditching the traditional “brand safety” approach in favor of authenticity, moving fast, and taking creative risks are the only ways to survive in a fragmented digital world. Execs from Duolingo, Gap, and…

Millions of student-loan borrowers risk facing debt collectors who were penalized for ‘misleading’ behavior

Private companies penalized for their student-loan collection tactics may be making a comeback.As President Donald Trump transfers federal student loans from the Department of Education to the Treasury Department, defaulted borrowers will be routed through the Treasury’s “Cross-Servicing program,” which uses private contractors to collect federal debts. Two agencies in…