Hollywoods

Free tiers are Hollywood’s next big idea in the streaming wars

To free, or not to free?That is the question for paid streamers like Netflix, as free services, and YouTube in particular, attract TV viewers.Hollywood giants Disney and Paramount Skydance are exploring adding free tiers to their subscription services to build audiences, grow advertising revenue, and turn curious newcomers into customers, Business Insider…

Forget actors. Directors are Hollywood’s new movie stars.

If you’ve spent any time online lately — or, frankly, if you’ve been a person living in the world — you’ve probably heard some version of: “There’s a new Christopher Nolan movie out that’s supposed to be nuts. We should go see that.”Despite a cast that includes Matt Damon, Anne Hathaway,…