Zuckerberg appeared at an “Acquired” podcast event on September 10, 2024. While onstage, he was photographed wearing another flashy watch: a DB25 Starry Varius from the Swiss watch brand De Bethune.
He seemed to be wearing the rose-gold model, which can cost over $80,000 from independent watch sellers. As watch specialist Bryan Li previously told Business Insider, only 20 of the watches were made annually.
Other variants — like one made from titanium and another encrusted with 273 diamonds — can cost between $69,000 and $127,000.
There’s also the Aérolite version of the watch, which features a dial made from a meteorite and usually costs $260,000.
This De Bethune piece — and Zuckerberg’s Patek Philippe watch — showed a significant shift in the Facebook founder’s style, taking his outfits from basic to luxe almost overnight.
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