Starbucks

This as-told-to essay is based on a conversation with Megan Allison, a 23-year-old Starbucks store manager in Philadelphia.Allison graduated in May with a bachelor’s degree from Arizona State University. She got the degree through the Starbucks College Achievement Plan (SCAP), which covers tuition toward a Bachelor’s degree in ASU’s online…

Around 3:30 most afternoons, I go full raccoon mode in search of snacks — raiding my cupboards and fridge at home, or furtively rifling through the offerings in the office breakroom, searching for something sweet/crunchy/salty/savory/life-affirming.Starbucks knows about raccoon mode and wants to expand its afternoon snack menu to serve those customers.…

Starbucks is taking a lesson from the iconic coffee houses of Italy as it tries to return to its roots as the “third place” where people spend time in addition to work and home.During the company’s Tuesday earnings call, Starbucks CEO Brian Niccol announced that the international coffee chain is…