prime
One of the most-purchased items so far during Amazon’s Prime Day isn’t an Alexa-enabled device or the Nintendo Switch 2. It’s a hydration drink mix.Liquid IV packets were the most-bought item by number of units sold during Prime Day’s first day and a half, according to Numerator data that tracked transactions.Some shoppers…
The hype for energy drink-maker Prime Hydration is drying up.When YouTubers Logan Paul and KSI launched the Prime brand in 2022, demand was so high that a secondary black market formed among UK school children.But the buzz didn’t last. In 2024, the company’s UK revenue fell about 70% from the…
Amazon’s Prime Day this year will be twice as long as in 2024. It could be a welcome sight for shoppers worried about tariffs.The retail giant said Tuesday that this summer’s Prime Day deals event will last four days from July 8 to 11, compared to two days last year.The…
