pop
Kinly McCaffrey, a content creator from Texas, has collected about 30 Labubus, including the plush dolls and vinyl figurines, since the Pop Mart toy went viral last year. Loading audio narration… McCaffrey, who has more than 200,000 followers on TikTok, posts blind-box unboxings that rack up millions of views. One…
This as-told-to essay is based on a conversation with Tom First, the 59-year-old founder of soda brand Culture Pop, based in Boston. It’s been edited for length and clarity. Loading audio narration… I love the food industry, and this particular category is a part of the fabric of America. Carbonated…
An executive of one of Pop Mart’s biggest competitors said there is a recipe for making a “golden” character like Labubu. Loading audio narration… Miniso, a Chinese lifestyle company, is the force behind Top Toy, a company that makes blind boxes. Its intellectual property characters include YoYo, a little figure…
