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Top YouTuber Rebecca Zamolo went through fertility struggles, including multiple rounds of IVF and miscarriages. She says this was part of the inspiration for her new supplement brand for hopeful mothers, Molo.The name is both a play on her surname and short for “Mother’s Love.” Zamolo said its key selling…
Streaming and fashion brands are dominating creator marketing on social, per new rankings by CreatorIQ.Spotify leads with $6.2 billion in earned media value and a high creator retention rate.Netflix was the top brand on TikTok, with 103% EMV growth on the platform.Streaming and fashion brands are dominating the conversation among…
