Burger

Peter Lauwers used to swing by McDonald’s to buy dinner for his family on busy weeknights.A few years ago, though, the Michigan-based father, who runs a mobile app development company, noticed rising prices for Big Macs and Quarter Pounders. The chain also offered fewer deals he liked, such as McDonald’s…

Burger King has grown from a small-time burger joint to a major American corporation.When Burger King first opened in 1954, it served 18-cent flame-broiled burgers, milkshakes, and fries. Three years later, the chain introduced its signature Whopper — now, that same burger is fueling growth for the burger chain.In February,…

Burger King’s updated Whopper burger is helping to boost the brand and reignite the fast-food burger wars.Inspired by customer complaints that its iconic burger was often squished during transit — it used to be simply wrapped in paper — the fast-food chain updated its signature Whopper in February with new box packaging,…

For years, fast-food chains fought to steal customers from one another. Increasingly, their biggest competition may be coming from the grocery aisle.As inflation-weary consumers rethink what counts as a good value, supermarkets’ expanding prepared-food offerings are becoming a viable alternative to a drive-thru meal. New foot-traffic data from location analytics…