brand
Money is tight, and shoppers are picky, so JCPenney is aiming to be the place to go when you want to look good on a budget.It debuted its spring collection this week in Paris, Texas, rather than the French city of light, to convey a sense of being more attainable…
This as-told-to is based on a conversation with Elina Sofia Wang, founder of ESW Beauty, a Hazlet, New Jersey, clean skincare company that produces face masks, lip treatments, and eye patches. The interview has been edited for length and clarity.ESW Beauty started from my wellness journey.I went through a battle…
Hear me out: McNuggets and caviar slaps — and it may be just the kind of delightful combination that McDonald’s needs right now.McDonald’s launched a pre-Valentine’s Day promotion on Tuesday, allowing nugget fans across the country to sign up for free delivery of a 1-oz tin of baerii sturgeon caviar…
Mike and Rob Barnes were just 19 and 22 when they founded Selkirk Sport, a pickleball equipment brand, in 2014.The brothers had no college degrees, no outside investors, and no guarantee that pickleball, which was widely seen as a niche sport for seniors at the time, would ever catch on.But…
This as-told-to essay is based on a conversation with Rachelle Hruska, the founder of clothing brand Lingua Franca. It has been edited for length and clarity.When I started Lingua Franca, it wasn’t meant to be a business. I was running another company and took up embroidery to get out of…
Sephora faced backlash over a firing that may have never happened.A TikTok account under the name Isla Makeup posted a video on January 18, accusing Sephora of firing her for attending a US Immigration and Customs Enforcement protest in Minnesota. Over a week later, the video had attracted more than…
