Apple
One month after its big WWDC event, Apple appears to be waffling about how glass-like its new “Liquid Glass” software aesthetic should be.Apple’s newest beta of its iOS 26 iPhone software frosts over much of the transparent design. In the test version of its forthcoming software, Apple increased the contrast…
White House trade advisor Peter Navarro gave Apple CEO Tim Cook a new, somewhat unexpected title in a recent interview: soap opera star.Navarro, who has advised President Donald Trump since his first term is a staunch tariff advocate, said on CNBC’s “Squawk on the Street” that Apple CEO Tim Cook…
If you’re looking to beef up your summer reading, Apple CEO Tim Cook has a list of books that he said left a mark on him.Many major executives are big readers. Warren Buffett would sometimes read 1,000 pages a day when he started his investing career, and he is still…
Question: Will you go to the theaters to see “F1,” the new Brad Pitt racing movie from Apple, this weekend?I might. Partly because I’m a big fan of air conditioning right now. And partly because the movie, directed by the same guy who made the “Top Gun” sequel, looks like…
Apple is justifiably famous for its marketing.You could even argue that the company’s ad campaigns are as well-known as its products: Think Different. Dancers with iPods. And, of course, the 1984 Super Bowl ad for the Mac.But now, for some reason, Apple is developing a different reputation in adland: the…
Just how big a deal is John Gruber, the blogger whose Daring Fireball site is a must-read for anyone who cares about Apple?Here’s one way to measure Gruber’s big-dealness: Every year for the last decade, following Apple’s annual Worldwide Developers Conference, top Apple executives have appeared onstage with Gruber for…
Tim Sweeney won, and he’s out celebrating.After a five-year battle with Apple, Sweeney, the CEO of Epic Games, won a massive victory in court last month. Apple must tear down its proverbial walled garden and allow for more competition and payment methods on its App Store. It will no longer…
Artificial intelligence is a bit like constructing office buildings.For months or years, the ground has been a big hole, and it looks like nothing’s happening. Then, suddenly, the steel framework goes up, followed by the walls and windows. The bit we all see often takes a lot less time. The…
