Americas

Updated 2026-02-18T17:08:34.327Z Share Copy link Email Facebook WhatsApp X LinkedIn Bluesky Threads lighning bolt icon An icon in the shape of a lightning bolt. Impact Link Save Saved Read in app This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. Have an account?…

For the past few decades, fast food consumption has had a reliable recession indicator: when budgets tighten, Americans head for the drive-thru.However, in today’s K-shaped economy, analysts say that the old playbook is breaking — and some of the biggest chains are finding that even price cuts aren’t bringing customers…