agencies
Many communications professionals start their own businesses out of a passion for helping clients polish their PR strategies, yet much of their time is spent on operational management.In a larger agency setting, there are typically account managers, project coordinators, and junior strategists to handle tasks like research and project management.…
YouTube is close to reaching a tipping point in TV advertising.Google has been coveting lucrative TV ad budgets for more than a decade. But despite stats showing that an increasing amount of YouTube viewing takes place on TV sets in the living room, its ad sellers faced a hurdle. Many…
