adapting

adapting

I’m a CMO who thinks AI has brought a long-overdue reckoning for top marketers. Here’s how I’m adapting for the future.

Finance March 11, 2026

This as-told-to essay is based on a conversation with Teresa Barreira, chief marketing officer of Publicis Sapient, the advertising company’s digital transformation group. It’s been edited for length and clarity.The role of the CMO has been under attack for years. And honestly, some of it is very well deserved.Part of…

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I’m a CMO who thinks AI has brought a long-overdue reckoning for top marketers. Here’s how I’m adapting for the future.

Airlines are starting to cancel flights as they face jet fuel shortages and rising prices brought on by the Iran war

I quit my corporate job at 25 to sell pizza with a friend. Now we have 9 locations.

I work in Big Tech and always dress up for the office. My rule? No crop tops, but tight dresses are on a case-by-case basis.

Trump celebrates rescue of American airman shot down over Iran

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