Good Good Golf, one of the biggest golf YouTube channels and new media brands, is facing backlash after claims that an ad it released glorified violence against women.
Last week, Good Good, a collective of social media creators and golfers, launched a collaboration with the golf equipment giant Callaway featuring a limited-edition driver and balls branded with Good Good’s logo.
To promote the collab, Good Good — which has 2.3 million YouTube subscribers — on Friday released a 56-second ad that begins with one of its female members, Alexis Miestowski, reaching into a golf bag to take out the limited-edition driver.
As she reaches for the club…
