September 3, 2026 5:26 pm EDT
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Three-day holiday weekends like Labor Day are a great time to find deals on new cars, according to car-shopping experts.

According to an Edmunds.com review of the best times to buy a car, shoppers should target three-day holiday weekends because dealerships typically offer steeper discounts to take advantage of increased foot traffic.

Manufacturers also typically slash prices on cars from the previous model year around this time to make room for newer vehicles, making it an especially good time to go car shopping.

“It’s hard to miss the inflatable eagles, gorillas and wacky waving tube men that dot car lots on three-day weekends, to say nothing of ads that promise ‘rock-bottom’ prices,” Edmunds said.

With that in mind, the USA TODAY Cars team surveyed automakers’ websites and compiled a list of deals available heading into Labor Day weekend.

10 Labor Day Car Deals

1. 2026 Hyundai Ioniq 9

Base price: $62,040

Deal: Hyundai is offering $10,000 in bonus cash on 2026 Ioniq 9 S models through Sept. 8.

2. 2026 Ford Escape

Base price: $30,350

Deal: Ford is offering $5,000 in cash back on 2026 Escape models through Sept. 30.

3. 2026 Kia EV6

Base price: $37,900

Deal: Kia is offering $5,000 in bonus cash on 2026 EV6 models through Sept. 30.

4. 2026 Volkswagen Atlas

Base price: $39,310

Deal: The automaker is offering $5,000 in bonus cash on select trims of 2026 Atlas models through Nov. 2.

5. 2026 Jeep Grand Cherokee

Base price: $38,920

Deal: Jeep is offering 10% off the manufacturer’s suggested retail price of the 2026 Grand Cherokee, which the company says will result in an average discount of $5,378. The deal lasts through Sept. 30.

6. 2026 Jeep Wrangler

Base price: $36,035

Deal: Jeep is offering $3,000 in bonus cash off the 2026 Wrangler through Sept. 30.

7. Chevrolet Colorado

Base price: $32,400

Deal: Chevrolet is offering a $2,000 cash allowance off the 2026 Colorado for people coming off leases of 2021 model-year vehicles from competitors such as Ford, Jeep, Honda and Toyota. The offer lasts through Sept. 30.

8. 2026 Nissan Kicks

Base price: $22,790

Deal: Nissan is offering $2,000 in bonus cash off the 2026 Kicks through Sept. 30.

9. 2026 Chevrolet Blazer EV

Base price: $44,700

Deal: Chevrolet is offering a $1,000 cash allowance off the 2026 Blazer EV for people coming off leases of 2021 or newer vehicles from competitors. It is also offering $750 off for people coming off leases of 2021 or newer Chevrolet vehicles. The manufacturer did not specify a deadline.

10. 2025 Mitsubishi Outlander Plug-In Hybrid

Base price: $22,790

Deal: Mitsubishi is offering $1,000 in cash off 2025 Outlander plug-in hybrid vehicles for shoppers who are either previous Mitsubishi owners or switching from another manufacturer.

Keith Laing is an automotive reporter on the National Trending Desk at USA TODAY.

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